CRM Manager Data & Operations Amsterdam

Delivering data driven marketing projects in the areas of marketing technology, personalization and consumer analytics. Delivering cutting-edge analytics services to stakeholders, enabling them to make factbased decisions.  You manage the generation of insights that help PVH to better understand their consumers, increase consumer engagement and ultimately drive sales. Defining and implementig new reporting structures driven by automation. Driving and optimizing the segmentation of personalization strategy of all direct to consumer communication channels and translate this into practical implemntation across channels. Bachelor’s degree or equivalent preferably in Marketing or related field. Strong or Native English speaking and writing skills. 5+ year relevant experience, preferably within an international organization. Strong stakeholdermanagement skills, deep crm knowledge, experience with Salesforce preferably with Marketing Cloud. Experienced project manager, analytical, reaonably technical, well organized and eager to share expertise. PVH Europe is home to the global headquartes of Tommy Hilfiger and the Europen Offices of Calvin Klein. In this role you're part of the Europen CRM team within the marketing department. You will work closely with a junior analyst, senior analyst and a marketing automation specialist. You will report directly to the Digital CRM & Loyalty Leader.Consultant name: Cheyenne SerausConsultant phone: +31657444241
10-04-2019 14:30
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